Tag: restaurant equipment

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The Truth About Competing as a Small Business

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The Truth About Competing as a Small Business

Competing as a small business in today’s fast-moving market is no easy task. At LEDBaseline and our growing brand Luma, we’re not just selling LED shelves or lighting fixtures. We’re designing and building handcrafted LED products that are made to last, with every detail created in-house by a small team that truly cares.

Our shop is located in Colorado, where we build everything ourselves. From custom LED liquor bottle displays for bars to plant shelves with built-in grow lights, every item is made with precision, purpose, and pride. We do not outsource production, and we never settle for cheap materials or generic designs.

One of the biggest challenges we face is competing on price. Mass-produced lighting products flood the market with lower costs and flashy advertising. But what many customers do not see is the difference in quality, customer support, and long-term value. These look-alike products often use thin plastic, weak lighting components, and assembly-line production. They may be cheaper upfront, but they rarely hold up over time.

At LEDBaseline, we offer more than just lighting. We offer custom lighting solutions with real support. If you reach out, you’ll speak to one of us directly, not a chatbot or a call center. We listen, we adjust, and we build with care because we want your product to work beautifully in your space.

Lines like LumaLeaf and LumaLux were born from that mindset. These products were developed by staying close to our customers and listening to their needs. We believe good design starts with understanding how real people live, decorate, and use their spaces.

Choosing to support a small business means investing in products made with care, attention, and intention. It keeps craftsmanship alive. It keeps jobs local. And it allows businesses like ours to keep pushing forward even in a market filled with mass-produced alternatives.

We are proud to still be here. We’re still designing, still building, and still shipping every order with the same dedication we started with. Thank you for believing in what we do.

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The Stars of Your Restaurant Equipment? Lighted Liquor Shelves!

bottle display shelf restaurant equipment 3 Step Standard wall 3

The Stars of Your Restaurant Equipment? Lighted Liquor Shelves!

 

Restaurant equipment is a term that encompasses a diversity of items, not all of which should be strictly ordinary and utilitarian. While preparation tables and ice makers need not sport artistic elements, when it comes to your bar, appealing presentation can set your establishment apart from the run-of-the-mill competition.

Lighted Bar Shelves Brighten Your Restaurant Equipment

When your thirsty clientele enjoy a variety of spirits, you want to have plenty to serve. All those liquor bottles should have attractive parking spots around your bar. Few tricks of the trade render your liquor supply more enticing than clever illumination. Not wanting to throw too much light from above — which may detract from the ambiance you would like to maintain — try lighting them from below and behind with lighted bar shelves. A soft glow from the shelving creates a bit of mystery behind the bar and draws the eyes of your patrons without the glare from ceiling fixtures. In fact, your lighted liquor shelves can allow you to switch off some of your more expensive lights.  Continue reading The Stars of Your Restaurant Equipment? Lighted Liquor Shelves!